Rarely can one say that they’ve witnessed alchemy. I can. My Dad had the most amazing collection of woodworking tools. They were his toys. When I was small I watched him potter in his workshop and idle away the hours – he was in bliss. And I was in awe....
A world view is a conceptual framework that helps tie everything together; it allows you to understand the world and your place in it. Creating a writing world view can help you make decisions that may shape your writing future. It could even help you slay your foes....
Lots of advice on writing centres around our practice – write/work daily, journal, read widely and often, free write, don’t self-edit the first draft – the list is endless. How about we focus on the reader instead? Readers are what we all want. So let’s...
As a writer, you should commit murder every day. More importantly, you should be learning to enjoy it. It should be painless, quick and satisfying for you. The end result should provide a clear, final path to your end goal – that being, to print or pixelate. How and...
Similarly to novelists, copywriters and business writers need to be able to think (and write) their way into the head of their reader. We must be able to bring to mind readers’ feelings, loves, hates, fears, dreams and foibles. Naming and knowing all the demons...
