CLIENT MANIFESTO

My clients are pioneers driven by a greater cause and fuelled by a bigger vision.

Whether they’re in their late twenties or midlives, they’re bringing something new into existence. May it be a new method, a new perspective or a new pathway. They persevere despite obstacles. They are relentless. To stop the pursuit of their passion and purpose is not an option.

My clients are highly accomplished and advanced in their fields.

They all have deeply immersed themselves into a specific area of evolution, discovery and/or research. Some have skipped college to become masters on their own. Others have garnered master’s degrees, sometimes in numerous disciplines. Some have PHDs. Regardless they’re all doers, movers and shakers.

My clients are brilliant, competent, complex, multi-dimensional and multi-faceted.

In the area they practice, they are phenomenal. Yet they all have struggled to perform their roles and duties in the old paradigm society. Many of them have been misjudged, mislabelled and misunderstood. They know the new client relationships they’re seeking are purposeful, collaborative, expansive and synergistic.

They want to go out into the world with their mission and message.

My clients know exactly what they want to get across, yet it seems like there’s no appropriate language. It’s like they are speaking—sometimes even screaming, yet they are inaudible. The push-push digital marketing and niching formulas are failing them.

My clients want impact and influence but not at the price of their integrity.

My clients’ values are paramount and govern their entire world, including all relationships. They want to work and partner with others who have similar values. They want to know that they can trust so they can create something extraordinary, that leaves behind a value-building legacy and id driven by something deeper than profit.

My clients are my heroes.

They are tough cookies, heavy weights and extraordinary folk with the biggest open hearts. They make me laugh. They make me cry and sometimes they drive me crazy (in a good way). They send me hula hoops for my birthday, tell me like it is, and hold me to the fire as well as to the pledge I’ve made to them. I feel deeply honoured to work with them and the challenge it sets me.

The truth of the matter is, I’m not for everyone.

I’ve created a small, purposefully scaled business that’s a pleasure to work. And you see, I need my client’s to be fully engaged and with me, in order to deliver delightful work. If you’re not wanting to create ripples, leave a mark or occasionally be surprised by something I say or do, then we aren’t meant to work together. And that’s okay.

30 July 2019