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Great words WIN. Great words WOW. Great words WOO.

 

Moving hearts, minds and actions,

my writing is specialised – for business, marketing and brands.

Impassioned businesses who want to win, wow or woo more customers work with me to hand-forge their own distinctive brand language, messages and business stories … to help position their brand.

I call it storiential brand writing: experiences with your brand, told through your stories. As a corporate marketer-turned-copywriter I understand branding, strategy and how to layer meaning ... without over complicating things.

That means my writing isn’t fluffy or long, but it is very customised.

It builds layers of meaning and connection over time and shines its brightest for purpose-driven businesses that want a distinctive brand voice and feel. 

brand story crafting

brand voice writer

brand journalist and copywriter

 

What's my secret?

 

To move people, I use storytelling practices.

I unpack your brand story, voice and purpose; then copywrite persuasive narratives specifically for you.

That's where I fuse the science of marketing with the enchantment of stories to make your idea, brand and company engaging and memorable – bringing your brand to life.    RANGE OF SERVICES

 

  1. Brand copywriting | Journalism story crafting, ghostwriting and taglines
  2. Content Creation – custom magazines, blog posts, articles, ebooks, case studies, white papers, websites
  3. Publications | Magazines – newsletters, brochures, selling material, presentations, message weaving
  4. Branding | Consultingbrand voice, brand story crafting, submissions, mission statements, reports, proposals, tenders
  5. Editing | Wordsmithing – you write; I craft, polish and finesse  

Why use stories? 

Using storytelling practices makes your brand more moving, enchanting and memorable.

Great stories transform and inspire people. They turn cynics into believers, move hearts and minds, and amplify your brand personality, values and promise in a very real way. People buy into your narrative – your brand – and the products that go with them.

WHY YOU NEED A BRAND STORY

“We knew what we wanted to say, we just didn’t know how to say it. Di took our garbled ideas and turned them into language which represents exactly who we are."

~ Zen Digital Media Website design, development and social media management

Brand stories can convey causes, cultivate culture and create converts.

Businesses of all sizes from soloists to multinational companies and everything in-between hire me to create, craft and clean-up their brand stories.

READ MORE COMMENTS

"I would recommend her in a heartbeat to give your product or brand that extraordinary “something” required to stick out and grab your customers’ attention even in the most saturated markets. Genius!”

~ Adam Benson – Director – Arcanum Logic

I use a pen for a sword ... to help you win with purpose and passion, not push.

If you’re passionate about defining, developing and delivering your brand voice and need a brand journalist, copywriting and publications specialist,

let's work together.  

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