Belief Archives - WORD SWORDS

Batman Branding for Remarkable NFPs – Part 3: Evolving Your Brand? Then Build Your Brand Mythos

Ghostwriting/Guesting, Messaging/Copywriting, Storywork, Strategy

He’s seventy-eight. And one of the most iconic characters ever created. But it wasn’t by accident. Since his debut in 1939, Batman’s mythos has evolved and transcended his comic book birthplace. He now features across every media platform – print, digital, TV, movies,...

Batman Branding for Remarkable NFPs – Part 2: Know What’s at Risk for Your Customers

Ghostwriting/Guesting, Messaging/Copywriting, Storywork, Strategy

Heroes and villains. Batman and Bane. On the bell curve of all people, they’re the outliers, the extremes. Which one is your NFP? Most people would say the former… but how were the people of Gotham inspired? Who gave them the right story and reason – the one that...

Batman Branding for Remarkable NFPs – Part 1: Rediscovering the WHY of Your Brand

Ghostwriting/Guesting, Messaging/Copywriting, Storywork, Strategy

The Dark Knight. The Caped Crusader. The Winged Avenger. No matter the name, there’s no superhero like Batman. His origins are human and he has no superpowers, but he fights for what he believes and wins our hearts. So why do we love him? Simple. He knows his...

Wandering, wondering and wordless

Creativity

I’ve been absent. In mind, if not body – following paths. And in doing that, I became a visitor to my blog, not its roommate. It’s tricky … noticing absence. At first you notice it. You feel foggy and slightly uncomfortable. Then the...

We’re born to create. Are you leaving something worthwhile?

Creativity

Have you ever woken up in the morning and felt an ache inside? A feeling that there’s something more you need to do? That you’re destined for something greater? So go do it. Make a mark. Or even … just begin. But sometimes you need a kick-start....

Batman Branding for Remarkable NFPs – Part 3: Evolving Your Brand? Then Build Your Brand Mythos

Batman Branding for Remarkable NFPs – Part 2: Know What’s at Risk for Your Customers

Batman Branding for Remarkable NFPs – Part 1: Rediscovering the WHY of Your Brand

Wandering, wondering and wordless

We’re born to create. Are you leaving something worthwhile?

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