Creativity Archives - Page 2 of 3

Empty bowl blogging: 3 small steps to achieving nirvana

Sitting at my keyboard today, my mind is empty. The space inside is quiet. It’s dark and silent. Nothing. What am I to say? Nothing comes. Then, an image. A bowl. A simple bowl. An empty bowl. A symbol, perhaps? But what does it mean? Empty space. An...

Most designers are failures. They don’t read your copy

Creativity, Messaging/Copywriting

Design can make or break a piece of work. In this highly visual, information soaked world, there are almost as many designers as writers. Everyone and anyone can claim to be one. But there are more bad ones than good ones. Translation: most designers are failures....

Who filled my creative well with rocks?

Creativity

Life seems to have got a little out of control. Go-slow lanes have disappeared, there’s no fallow time in the year, fruit and veges are always in season, our homes and lives are never-endingly lit (by the eerie pixel light of small and large screens), our...

Are you maker, a user or a destroyer?

Creativity, Storywork

I come from a long line of makers. My Nana knitted like an angel. My Mum is a brilliant crafter – creating magical dolls, clothes and quilts, knitting and sewing her way through her life; a journey that to this day has yet to stop. My Dad was also...

3 phases of acceptance of a brilliant new idea: Revelation, resistance, religion

Creativity, Strategy

Are great ideas engineered, accepted or adopted? Great ideas aren’t uncommon. It’s their execution that matters. But who ultimately decides their success and what’s the progression from unknown to becoming ‘it’? Some people would say that Mark Zuckerberg, the...

8 essential ways to get at least one idea

Creativity, Strategy

You can learn why things are happening by being in conversations … and from listening very carefully. That’s where most of my ideas come from. But what about you? Where do you get ideas from? My marketing background and natural writer’s curiosity...